FennickElectrical


The briefwritten by us, for a fictional brand
An electrician who wins most work by phone. The site has one job: get a visitor from “who is this?” to calling or asking for a quote, on a phone, in under a minute.
- Project
- Website for a trade
- For
- electrician, Leeds · fictional
- What we did
- Conversion-focused web design
- Copywriting
- Front-end build
- Illustration (HTML/CSS)
- Live concept
- /showcase/fennick-electrical
What wemade
Designed
A phone-first layout: tap-to-call in the header, a sticky Call / Quote bar, and the quote step above the fold.
Wrote
Plain answers to what people ask before they ring: what’s always included and how quoting works.
Built
A three-step quote form (job, postcode, details) sized for thumbs. As a concept, it sends nothing.
Threescreens
Real captures of the concept, scrolled top to bottom as you pass. Layouts are designed for each size, not shrunk.



In thedetails

The quote starts in the hero
The first question is the first step of the form, so nobody has to hunt for it.

Drawn, not stock
The consumer unit is built in HTML and CSS from UK wiring colours. No stock electrician in a hard hat.

Every service ends in a quote
Each card says what the job covers, then offers the quote for that exact job.

A form you can finish in the van
Large fields, a job-type picker and a plain line on when they’ll hear back.
Start aproject.
Want something built like Fennick Electrical for your business? Tell us what you need and we’ll send a fixed quote in writing.